Akademik Veri Yönetim Sistemi
4th International Conference on Responsive Manufacturing, ICRM 2007, Nottingham, İngiltere, 17 - 19 Eylül 2007, (Tam Metin Bildiri)
In today's dynamic and turbulent market environment, companies are not expected to survive with their same/similar products. Therefore; companies are in search for an agile new product development approach in order to respond to the rapid changes in the market without ignoring innovativeness. Beside these considerations, the companies are looking for a cheap, robust and fast available method that can improve the entire product development process. The core capabilities inherently existing in the company can also be used in a typical new product development (NPD), as well. In this paper, a novel methodology is proposed for NPD by using several creativity tools. The proposed methodology merges TRIZ with a "Patent Alert System" (PAS) that tracks "trend changes" in patenting activities. It also introduces a modified idea generation scheme with 5W1H methodology, which helps companies to drive inventions/innovations and inspires ideas that escape from "ordinary" and "linear" thinking.